Starbucks News Release

FOR IMMEDIATE RELEASE

 

Coffee lovers rejoice! Starbucks’ coffee will lengthen your lifespan by 20 years

 

 

LOS ANGELES, Jan. 8—The world-renowned gerontology department at the University of Southern California followed 10,000 coffee drinkers across the nation for a year to find that their habit of drinking three coffees a day adds 20 years to their lifespan because of the astounding health benefits from coffee.

 

Scientists found that those who consumed three cups of fully caffeinated coffee a day for the entire year experienced the most impressive benefits from reduced risk for prostate cancer, melanoma, type 2 diabetes, liver disease, even Alzheimer’s and computer-related back pain. Time to head to the nearest Starbucks!

 

“It was evident in our 2018 year-long study that even after three months of steady coffee drinking that the human body became a machine against a variety of other illnesses including diabetes, a few types of cancer, heart disease and even the common flu,” said Dr. Tracie Savage, lead scientist on the project at USC Gerontology Department. “What was especially eye opening was how we witnessed serious coffee drinkers experienced a change in their DNA as the caffeine creates a protective cap on the end of chromosomes preventing cell damage and cell death.”

 

 

To celebrate this news, Starbucks and USC have planned a news conference followed by an event on Friday, January 18th on the University campus. Starbucks will have a special coffee tasting of its new flavor “Live Long,” a blend of flavors from several countries around the world. The faces of this event are Ryan Gosling and Gal Godot, two actors and coffee enthusiasts best known for their roles in La La Land and Wonder Woman, respectively.

 

“Finally, a healthy excuse to get my coffee fix when on set or just relaxing at home,” Gosling notes. “I can’t wait to try the Live Long Starbucks blend and look forward to hearing more research thanks to our friends at USC.”

 

This amazing new finding gives Starbucks and USC continued motivation to find even more benefits from coffee. In fact, coffee shows more antioxidant activity than green tea and cocoa, two antioxidant superstars. Scientists have identified approximately 1,000 antioxidants in unprocessed coffee beans, and hundreds more develop during the roasting process. Everyone should jump on the Starbucks coffee train now to get a head start on the undiscovered benefits and newfound fountain of youth!

 

Supplementary information on the study and the “Live Long” line of coffee can be found at https://news.starbucks.com/.

 

 

 

About Starbucks
Every day, we go to work hoping to do two things: share great coffee with our friends and help make the world a little better. It was true when the first Starbucks opened in 1971, and it’s just as true today.  It began as a single store in Seattle inspired by Moby Dick and later brought the romance of Italian coffee bars to the United States. As of November 2017, the company boasted 25,085 stores in 75 countries, with some 300,000 employees, and was actively expanding. Our mission to inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time.
About USC Leonard Davis School of Gerontology
The USC Leonard Davis School of Gerontology explores all aspects of human development and aging. Coursework and research opportunities in biology, psychology, sociology, policy and aging services make up its multidisciplinary curriculum. Founded in 1975, the USC Leonard Davis School of Gerontology is not only the nation’s premier school of gerontology, it is also the first.

 

Contact

Neda Farr

nfarr@usc.edu

(408)-890-8185

 

 

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